Hisense Elevates Home Entertainment for Africans with Upgraded High-Performance ULED Displays

CAPE TOWN, South Africa, May 31, 2022 /PRNewswire/ — Hisense, provider of high-performance TV and home appliances, has announced it will bring four high-performance ULED display products to the African market: the U80H ULED 8K Mini LED TV, U8H Mini-LED ULED 4K TV, U7H 120Hz Quantum ULED 4K TV, and U6H Quantum ULED 4K TV. The products will launch in the African market in June 2022.

Hisense ULED TV lineup

Hisense’s latest 2022 ULED series delivers marked improvements on its predecessors, with enhanced visual and audio quality for extraordinary vivid, bright and immersive images.

With four Mini-LED TV models across two series, consumers are spoiled for choice when selecting the perfect display for their home. All four new displays support Quantum Dot Colour so users can step into a new world of colours with over 1 billion shades available. Dolby Vision IQ and HDR 10+ Adaptive are supported in U7H models and above to provide better HDR performance in any lighting conditions. In addition, both series feature Full Array Local Dimming technology, which uses LED backlighting zones to adjust and create contrast based on each image.

In the U8H, 2.1.2 Multi-Channel Surround brings a vivid immersive surround sound experience that transports viewers into the moment without distractions. Meanwhile, the U8H and the U7H feature room-fitting sound technology, which intelligently generates the most suitable sound curve for the size and materials in the space. IMAX Enhanced is supported in the U8H and U80H 8K models, realising the signature picture, sound and scale in the comfort of the home.

This year, Hisense also delivers next-level gaming in U7H models and above. With HDMI 2.1 support and AMD FreeSync Premium certification, the display automatically activates advanced HDMI features including 120Hz VRR (Variable Refresh Rate) and ALLM (Auto Low Latency Mode) to give gamers a competitive edge.

All 2022 models are powered by Hisense’s updated VIDAA U6 OS, the best glocal content hub. For even more streamlined viewing, users can control the TV via the hands-free voice remote or issue voice commands up to a distance of three meters. All ULED models are with TÜV Rheinland’s product privacy protection certification, which means that the user’s experience with these models will be private, safe and secure.

Good for the home and the environment, Hisense has also introduced eco-friendly packaging this year with a 90% recyclable carton box.

Photo – https://mma.prnewswire.com/media/1828988/image1.jpg

Billups accélère son expansion européenne et fait appel aux meilleurs talents pour répondre à la demande croissante de publicité extérieure

AMSTERDAM,  31 mai 2022 /PRNewswire/ — Billups, la plus grande entreprise privée de technologie publicitaire en extérieur (OOH) et de services gérés aux États-Unis, a annoncé de nouvelles embauches clés pour renforcer son expansion en Europe. L’entreprise connaît une croissance sans précédent aux États-Unis et dans la région EMEA, avec deux nouvelles acquisitions de technologies publicitaires plus tôt cette année, de nouveaux clients et des approbations de brevets dans le domaine de l’intelligence de localisation.

« 2021 a été la meilleure année de Billups depuis que Heather [Billups] et moi avons cofondé l’entreprise il y a près de 20 ans », a déclaré Benjamin Billups, cofondateur de Billups. « Aujourd’hui, nous avançons à un rythme accéléré où les acquisitions et l’expansion sont importantes pour la croissance, mais ce sont vraiment les talents que nous apportons qui transformeront l’industrie de l’OOH de demain. »

Billups Accelerates European Expansion and Taps Top Talent to Tackle Growing OOH Demand

Après le lancement européen de Billups l’automne dernier, dirigé par Andrew Brunton, directeur général, EMEA, l’entreprise s’est associée à certaines des marques les plus influentes au monde pour faire progresser l’affichage comme pilier de son marketing mix. Alors que les annonceurs et les agences continuent d’investir dans l’OOH, l’OOH numérique (DOOH) et le DOOH programmatique (pDOOH), Billups EMEA effectue des nominations à des postes clés, notamment :

  • Amanda Bingham, directrice de compte, EMEA. En tant que membre du personnel de boomerang, Amanda rejoint Billups à Amsterdam pour superviser la planification stratégique, le placement et les informations sur les données dans toute la région.
  • Andrés Carballo Pacheco, directeur de compte, EMEA. Fort d’une vaste expérience dans les domaines de la technologie et du numérique, Andres supervise la planification stratégique, les investissements et les opérations dans la péninsule ibérique et en Europe du Sud.
  • Finty Barton, directrice de compte, EMEA. Grâce à sa solide expérience mondiale en OOH créatif et axé sur la technologie, Finty rejoint l’équipe de Londres pour étendre la planification stratégique et les relations avec les clients au Royaume-Uni et dans la région EMEA.
  • Thorsten Normann, directeur de compte, EMEA. Avec le lancement de Billups à Francfort, Thorsten gère de nouvelles opportunités commerciales, la planification et le placement à travers l’Allemagne et l’Europe de l’Est.
  • Valentin Prieto, directeur commercial principal, EMEA. Les partenaires commerciaux et les relations avec les clients sont entre de bonnes mains avec Valentin, alors qu’il stimule les opportunités de croissance commerciale dans toute l’Europe occidentale.
  • Lorenzo Conti, directeur des comptes et des partenariats, EMEA. Fort d’une vaste expérience dans les domaines du marketing, du développement commercial, des marques de luxe et de mode, Lorenzo supervise la stratégie des médias et les partenariats en Europe du Sud et au Moyen-Orient.

Billups emploie maintenant plus de 140 personnes, couvrant 26 bureaux dans le monde entier avec des partenariats entre les plus grandes marques dans la technologie, la mode, la finance, la santé, les biens de consommation courante, le divertissement, la restauration rapide, la vente au détail, l’alcool, le tourisme et la cryptomonnaie.

À propos de Billups
Billups réinvente la planification et le placement à l’extérieur dans un monde où les performances sont essentielles. Alliant l’art et la science à une technologie de pointe, nous sommes en tête de l’industrie en matière de ciblage scientifique breveté, de mesure précise pour la publicité en extérieur et d’un moteur de recommandation alimenté par l’intelligence artificielle. Fondée en 2003, Billups offre aux annonceurs, aux agences et aux propriétaires de médias une plateforme qui rend la publicité extérieure aussi automatisée et crédible que les publicités numériques les plus efficaces. Visitez le site www.billups.com.

Contact pour les médias
Jeff Jan
Responsable de la croissance
marketing@billups.com

Logo – https://mma.prnewswire.com/media/1827390/Billups_Logo.jpg

 

Billups Accelerates European Expansion and Taps Top Talent to Tackle Growing OOH Demand

AMSTERDAM, May 31, 2022 /PRNewswire/ — Billups, the largest privately held out-of-home (OOH) technology and managed services company in the U.S., today announced key new hires to strengthen its expansion across Europe. The company is experiencing unprecedented growth in both the U.S. and EMEA, with two new ad tech acquisitions earlier this year, new client wins and patent approvals in the location intelligence space.

“2021 was the best Billups year since Heather [Billups] and I co-founded the company almost 20 years ago,” said Benjamin Billups, Co-founder of Billups. “Today, we are moving at an accelerated pace where acquisitions and expansion are important to growth, but it is truly the talent we bring on who will transform tomorrow’s OOH industry.”

Billups Accelerates European Expansion and Taps Top Talent to Tackle Growing OOH Demand

After Billups’ European launch last fall, led by Andrew Brunton, Managing Director, EMEA, the company has partnered with some of the world’s most influential brands to advance OOH as a pillar to its marketing mix. As advertisers and agencies continue to invest in OOH, digital OOH (DOOH) and programmatic DOOH (pDOOH), Billups EMEA is making key appointments including:

  • Amanda Bingham, Account Director, EMEA — As a boomerang staffer, Amanda rejoins Billups in Amsterdam to oversee strategic planning, placement and data insights across the region.
  • Andrés Carballo Pacheco, Account Director, EMEA — With an extensive background in technology and digital, Andres oversees strategy planning, investment and operations across the Iberian Peninsula and Southern Europe.
  • Finty Barton, Account Director, EMEA — Offering a strong global background in creative and technology-driven OOH, Finty joins the London team to expand strategic planning and client relationships across UK and EMEA.
  • Thorsten Normann, Account Director, EMEA — Launching Billups in Frankfurt, Thorsten manages new business opportunities, planning and placement across Germany and Eastern Europe.
  • Valentin Prieto, Senior Business Director, EMEA — Business partners and client relationships are in good hands with Valentin, as he drives business growth opportunities throughout Western Europe.
  • Lorenzo Conti, Account & Partnership Director, EMEA — With deep experience in marketing, business development, luxury and fashion brands, Lorenzo oversees media strategy and partnerships in Southern Europe and the Middle East.

Billups now employs more than 140 people, spanning 26 offices around the globe with partnerships across the biggest brands in technology, fashion, finance, healthcare, CPG, entertainment, QSR, retail, alcohol, tourism and cryptocurrency.

About Billups
Billups is reinventing out-of-home planning and placement for the performance age. Blending art and science with advanced technology, we lead the industry with patented scientific targeting, accurate out-of-home measurement and an AI-powered recommendation engine. Founded in 2003, Billups offers advertisers, agencies and media owners a platform that makes out-of-home as automated and attributable as the most effective digital ads. Visit us at www.billups.com.

Media Contact
Jeff Jan
Head of Growth
marketing@billups.com

Logo – https://mma.prnewswire.com/media/1827390/Billups_Logo.jpg

 

New collaboration establishes Joint Analytical Cell in major step forward for fisheries monitoring and enforcement

International organizations aim to transform global ocean governance by enabling access to data, technology and analytics at scale

Washington, D.C., May 31, 2022 (GLOBE NEWSWIRE) — A new collaboration aims to boost equitable access to vital fisheries intelligence, data analysis and capacity building assistance to help developing maritime States combat illegal, unreported and unregulated fishing. Founded by the International Monitoring, Control and Surveillance Network, Global Fishing Watch and TMT, the Joint Analytical Cell, or JAC, will harness innovative technology and fisheries expertise to facilitate collaboration among State and non-State actors and transform ocean governance.

The announcement comes in advance of the International Day for the Fight Against Illegal, Unreported and Unregulated (IUU) Fishing on June 5 and the second United Nations Ocean Conference taking place in Lisbon, Portugal June 27-July 1at which the Joint Analytical Cell will be showcased by States that recognize the importance of novel collaboration and new technology to help sustainably manage the ocean.

“The establishment of the Joint Analytical Cell marks a sea change in fisheries intelligence and analysis. It will set a precedent for a global shift toward greater use of open data, data analytics, and integrated technology to provide greater transparency of activities occurring in the maritime domain and strengthen fisheries monitoring, control and surveillance efforts,” said Mark Young, Executive Director of the International Monitoring, Control and Surveillance Network. “Collaboration between States, nonprofits and technology providers can help tackle IUU fishing by providing actionable data, credible intelligence and capacity building to those that need it most, ultimately improving global fisheries management.”

IUU fishing causes significant harm to the health and resilience of the ocean, which is crucial in assuring global livelihoods and food security. Costing States millions of dollars in lost revenue and causing untold damage to marine ecosystems, it is also linked to increases in associated crimes, including labor and human rights abuses, as well as broader maritime security challenges.

Technology and transparency of information can drive change at scale in the fight against illegal fishing. But the global community lacks equitable access to the necessary data and tools, and the resources and training required to use them. Management authorities have traditionally relied on proprietary monitoring systems that have limited information sharing and are not available to all States.

In an effort to streamline the various technology and data offerings in the sphere of fisheries intelligence, the JAC seeks to facilitate a more open, collaborative model that will catalyze pooled data and technology, and conduct capacity-building efforts to improve upon current operating procedures. These insights can be shared across partners and deployed to support maritime enforcement authorities, enabling them to carry out targeted, risk-based and intelligence-led fisheries monitoring, control, surveillance and enforcement operations. These actions are also designed to act as a deterrent, since illicit activities will be harder to hide. The JAC will particularly focus on the strengthening of port controls, transshipment activity, and air and sea patrols. Insights from JAC analyses will also be made available to evidence-base international policy and legal processes that target the closure of loopholes that are exploited by illegal fishing operators.

“The IUU fishing challenge continues to evolve, and so must the responses,” said Duncan Copeland, Executive Director at TMT. “The opportunities that the appropriate data, the right tools and technologies, and targeted personnel training present to bolstering fisheries enforcement capacities are enormous, but only if they are accessible and adapted to a national or regional context. State and non-State actor cooperation and collaboration are essential, and the Joint Analytical Cell has been formed to enable this objective.”

“What we have established with the Joint Analytical Cell is a partnership mechanism that is designed to grow and bring in more complementary platforms and technology providers,” said Tony Long, Chief Executive Officer at Global Fishing Watch. “This initiative, when taken to scale, will mobilize the combined expertise of its partners and allow for more targeted analyses and actionable intelligence offerings.”

The Joint Analytical Cell will focus on four key areas: fisheries intelligence; monitoring, control and surveillance capacity building; access to data and technology, and partnership development. It will build on existing tools created by the founding members such as Global Fishing Watch’s vessel tracking map and related tools like its carrier vessel portal, as well as TMT’s Fisheries Analytical Capacity Tool, a fisheries intelligence management system built to capture and support analysis of identities and characteristics of the global fishing fleet and the companies that comprise it.

“Fish are a livelihood and source of nutrition for billions of people globally and it’s critical to prevent actions like illegal, unreported, and unregulated fishing that threaten this vital resource,” said Melissa Wright from Bloomberg Philanthropies. “The new Joint Analytical Cell is an unprecedented step to enhance global collaboration to end fishing piracy, and Bloomberg Philanthropies is excited to support this major effort to expand fishing data. We know that you can’t manage what you can’t measure and the data from this new fisheries intelligence force will ensure governments, civil society partners, and communities can hold bad actors accountable and fish continue to be an available resource for billions around the world.”

Attachment

Kimberly Vosburgh
Global Fishing Watch
kimberly@globalfishingwatch.org

Larissa Clark
TM-Tracking
larissa@tm-tracking.org

Damian Johnson
IMCS Network
djohnson@imcsnet.org

Le sommet mondial pour la réduction des risques de catastrophe débute à Bali, en Indonésie, afin de renforcer la résilience mondiale face aux catastrophes

BADUNG, Indonésie, 28 mai 2022 /PRNewswire/ — L’Indonésie et le Bureau des Nations Unies pour la réduction des risques de catastrophes (UNDRR) accueillent la septième session de la Plate-forme mondiale pour la réduction des risques de catastrophes (PM2022) à Bali, en Indonésie, du 23 au 28 mai 2022, comme l’a indiqué le ministère des Communications et de l’Informatique de la République d’Indonésie.

President Joko Widodo (right) with UN Deputy Secretary-General Amina Mohammed

Il s’agit de la première plateforme mondiale depuis le début de la pandémie de COVID-19. C’est également la première fois qu’elle se tient dans la région asiatique.

La Plateforme mondiale est le principal forum mondial multipartite qui évalue et examine les progrès réalisés dans la mise en œuvre du Cadre de Sendai pour la réduction des risques de catastrophe (2015-2030).

L’événement de cette année est un forum important car il donne l’occasion à tous les pays de faire le point sur les progrès accomplis et d’accélérer la mise en œuvre du cadre de Sendai dans le contexte de la pandémie de COVID-19.

Dans son discours d’ouverture, S.E. le président indonésien Joko Widodo a rappelé la nécessité pour toutes les nations de faire face aux risques de catastrophe sans négliger le développement durable. « Aujourd’hui, à la Plateforme mondiale pour la réduction des risques de catastrophe, l’Indonésie propose au monde un concept de résilience durable comme solution pour atténuer toutes les formes de catastrophes, y compris les pandémies », a déclaré le président Widodo.

La vice-secrétaire générale des Nations unies, S.E. Amina J. Mohammed, a souligné l’urgence d’agir rapidement pour renforcer la résilience mondiale aux catastrophes. Le rapport phare de l’ONU sur l’évaluation mondiale, qui a été publié le mois dernier, a tiré la sonnette d’alarme sur le fait que l’humanité était dans une « spirale d’autodestruction », avec le potentiel d’atteindre 560, ou une moyenne de 1,5 catastrophe de moyenne ou grande échelle par jour, d’ici 2030 sans une révision radicale de la façon dont le risque est géré et financé. Ce constat est particulièrement pertinent pour la région Asie-Pacifique, où les catastrophes coûtent en moyenne 1,6 % du PIB par an, soit plus que dans toute autre partie du monde.

« Au cours des trois prochains jours, nous aurons une occasion unique d’examiner les meilleures options politiques pour passer du risque à la résilience et de prendre des mesures importantes pour que la reprise après le COVID-19 nous remette sur la voie d’un avenir sûr et durable », a déclaré Amina Mohammed.

Deux dialogues de haut niveau sur l’accélération de la mise en œuvre mondiale du cadre de Sendai et des objectifs de développement durable ainsi qu’une table ronde ministérielle sur le défi posé par l’urgence climatique figure parmi les principaux points à l’ordre du jour de la première journée de la plate-forme mondiale.

Environ 7 000 délégués représentant des organisations gouvernementales et non gouvernementales de plus de 185 pays membres et observateurs participent à cette conférence.

Photo – https://mma.prnewswire.com/media/1827371/antarafoto_pembukaaan_gpdrr_250522_wpa_4.jpg